How does it work?
When someone with normal eating habits gets hungry their subconscious sends a message indicating that fact. When that hunger has been satisfied, the subconscious sends a feeling of satisfaction, so the person no longer feels the urge to eat. If that feeling of satisfaction is overridden, it is because of the need for an extra satisfaction.
This extra satisfaction is a comfort or protection, either as a coping mechanism for the trials and tribulations of life, or to compensate for something that was missing from their life, or an unhappy experience at the time they first developed their overeating habit. Of course, if the client has been overweight since childhood, it could just be a case of developing overeating habits at a very young age, possibly from parents, so it becomes a matter of breaking the old ingrained habits.
To change the behaviour pattern, we have to get to the source of the problem at a subconscious level, and then persuade the subconscious that the current overeating habits serve no useful purpose. The subconscious can then transfer the satisfaction derived from overeating onto something that is more advantageous and beneficial for the client, and a new, healthier lifestyle becomes the norm.
Virtual Gastric Band or Hypnoband
Virtual Gastric Band, or Hypnoband as it's sometimes called, is a technique that has had a significant amount of media coverage recently, and can be extremely helpful to appropriate clients, or clients particularly interested in this type of hypnotherapy, but would only be adopted if the client is comfortable with the concept.
It works by convincing the subconscious that a gastric band has been fitted, so that the client can then only eat much smaller amounts of food, in much the same way as a real gastric band works. It's perfectly safe, as no actual surgery takes place, of course. In fact, it's much safer, because having a real gastric band fitted can sometimes lead to complications.
Disclaimer: as with any hypnotherapy practice, there is no guarantee that therapy will be effective in every individual case. Any therapy requires that the client be committed to change and be prepared to make the effort to make that change a reality. There is a possibility that you may not achieve your desired outcome.